Monday 20 July 2015

Hot off the Press

For those of lucky enough to still work with printed magazines, the phrase 'Hot off the Press' means a love of that fresh magazine. It's not hot these days, but smells great.

The expression lasts despite many people having no concept of print and what the process entails.

It's similar to hearing people talk about 'upper case' when they've probably never seen a printer's collection of letters for the old typesetting process. I'm old enough to remember those days.

There's no replacement in modern tech. Unless you know better?

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